Entries by Admin Ijcsrr

Commercial Building Revitalization in the city of Bandung, A feasibility study on “XYZ Hotel” Bandung

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This thesis explores the feasibility study and potential revitalization of underutilized commercial buildings in Bandung, focusing specifically on the case of XYZ Hotel. The argument contends that many commercial buildings in Bandung remain underutilized, missing out on opportunities to generate higher income by utilizing their full potential. The study employs SWOT analysis and a comprehensive […]

The Influence of Government Spending in Education, Health, and Economics on Indicators for Calculation of Human Development Index in Bangka Belitung Islands Province

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A country can be said to be successful in carrying out human development if its people enjoy the results of development. One of the indicators used to measure the extent to which development has affected results in a country is using the Human Development Index. In the Human Development Index there are three dimensions that […]

The Relationships between Digital Culture and Human Capital Readiness in Era 4.0 towards Employee Performance in PT XYZ (SOE in Indonesia)

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Industry 4.0, as defined by the disruptive innovation phenomenon, focuses on digital economic patterns, artificial intelligence, big data, and robotics. The Indonesian Ministry of Industry pushed aggressively for the development of “Industry 4.0.” PT XYZ is a technologically literate company, which indicates that their workplace is shaped and influenced by digital tools and technologies. PT […]

A Comprehensive Overview of Aphasia: Historical Evolution and Language Teaching Strategies for Educators

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This article aims to provide educators with a comprehensive understanding of aphasia, a complex language disorder caused by brain damage. It highlights the history of aphasia, from its early recognition to the pivotal milestones that have been achieved, and the impact of historical studies on modern neuroanatomy and neuropsychology. In addition to providing a historical […]

The Influence of TikTok Hosts on Customer Trust and Engagement in the Live Streaming Shop for Men’s Grooming Products

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This study examines the factors that influence trust and customer engagement during live streaming shop sessions on TikTok, with a particular focus on men’s grooming products. The study tested five variables, which are visual appearance, host approach (promotion and humor), interaction (review the product and consultation), trust in host, and customer engagement, with a survey […]

Analysis of the Government’s Role for Promoting The Green Industrial Park Development in Indonesia

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This paper aims to analyze and describe the role of the government in seeking the development of green industrial park in North Kalimantan. This paper uses a qualitative research method with a descriptive approach. primary and secondary data sources are obtained through literature study, observation, and interviews. Based on the results of the research, it […]

Developing Marketing Strategy Initiatives to Enhance Customer Acquisition and Customer Retention for MedTech Startup (Case Study: Riliv)

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In response to increased consumption, the MedTech market in Indonesia, which includes applications for mental health services, has experienced phenomenal growth. However, customer acquisition and retention have emerged as significant obstacles for businesses such as Riliv, a prominent mental health service application. This study seeks to identify the factors that influence and improve Riliv user […]

Proposed Relationship Marketing Strategy for Used Car Dealer

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Indonesia has been one of Southeast Asia’s largest used car markets. Approximately 2.5-3 million used cars are sold annually. The increased competition in the automotive industry has heightened the emphasis on improving customer relationships. ABC Showroom (pseudonym) is a local used car dealer in Bukittinggi currently facing unsatisfactory sales performance and lacking relationship marketing strategy. […]

Determinants of Musculoskeletal Disorders Complaints in Songket Weaving Processers

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Songket weaving artisans is a job that needs special attention because the process still uses traditional high-risk looms. The initial survey showed that 9 out of 10 artisans experienced muscle and skeletal complaints, known as Musculoskeletal Disorders. This study aims to determine the relationship between individual characteristics and occupational factors with MSD complaints in Pandai […]