Entries by Admin Ijcsrr

The Influence of Interactivity and Ephemerality of Instagram Advertisements in Shaping Perceived Value and Behavioral Intention

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Instagram stands out as a prominent platform, offering companies a valuable space to promote their offerings to a vast and diverse audience. To capture consumer interest, Instagram advertisements now incorporate innovative interactive features and ephemeral effects, enhancing their appeal and engagement. The objective of this study is to examine the influence of interactivity and ephemerality […]

The Effect of Social Media Marketing Activities on Brand Loyalty and Willingness to Pay Premium Price: Brand Equity as Intervening Variable and Income Level as Moderating Variable

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Currently, the Indonesian society cannot be separated from the need for the internet, which serves various purposes to facilitate their daily activities. The internet is used for accessing information, communication, education, entertainment, as well as business needs. By the end of 2022, the internet was predominantly used for exploring social media and streaming video. One […]

Process Improvement in PT. Docil Berkah Abadi Using Business Process Improvement (BPI) Framework

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PT. Docil Berkah Abadi is a retailer that offers motorcycle accessories, primarily windshields, via e-commerce, resellers, distributors, and an offline store. Additionally, subsidiary companies sell additional varieties of accessories. Mission of this organization is to dominate the market for motorcycle accessories in Indonesia and to innovate our products via subsidiary companies. PT. Docil Berkah Abadi […]

Social Media Utilizations in SMEs Context: Review Paper

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Numerous comprehensive investigations have been carried out regarding social media usage, yet the factors driving its adoption within organizations, particularly small and medium-sized enterprises (SMEs), remain unclear. Specifically, internal, and external social media usage. Previous studies have predominantly concentrated on individuals or the use of social media by large corporations. As a response, the present […]

The Framework of RBL-STEM Learning Activity: Improving Students’ Climate Change Literacy in Solving the Problem on Forecasting the Nutrition Supply of Hydroponic Plants with GNN

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This paper aims to develop the learning activity framework for the RBL model integrated with the STEM approach, especially in improving the students’ climate change literacy in solving the problem on forecasting the nutritional supply of hydroponic plants using machine learning of GNN technique. It is using qualitative research which involves some bibliography study and […]

The Development of Social-Emotional Psychology of Students from Broken Home Families at Senior High Schools in Palu City, Indonesia

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This study aims to identify and analyze the psychology of social-emotional development of learning Islamic religious education of broken home families to students, then examine the process of approaching Islamic religious education learning of broken home families to students, as well as analysis of learning outcomes of Islamic religious education of the broken home families […]

Improve Employee Key Performance Indicator through Establishment of High Performing Team Model (Case Study: TNP)

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TNP, a company in cargo transportation and logistics, is grappling with challenges such as high employee turnover and struggles to meet performance goals, both on an individual and team level. The company’s turnover rate exceeds its target, and the overall Key Performance Indicator (KPI) achievement by High-Level Management remains below the company’s standard of 80%. […]

Classroom Management, Motivation and Academic Performance: The Perspective of Students in Business English Classes at Ba Ria-Vung Tau University

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This study applied self-determination theory to understand the roles of teacher’s behavioral control and care in student learning outcomes. The research explored the relationship between components of classroom management and academic performance via the mediating role of motivation to learn of students in Business English classes at Ba Ria – Vung Tau University. By applying […]

Improving Reading Comprehension through Context Clues Strategy for the Eleventh Grade Students at Vo Thi Sau High School

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The goal of this study is to find out how effective teachers use Context Clues Strategy to improve reading skills for students at a high school in Ba Ria – Vung Tau province, Vietnam. The eleventhgrade students at Vo Thi Sau high school were the participants. The research method was classroom action research. The quantitative […]

Efficiency of Rhodopseudomonas faecalis in Increasing Digestion of Substrate in an Anaerobic Digester

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An anaerobic Purple Non Sulphur Bacteria (PNSB), Rhodopseudomonas faecalis was utilized as an inoculum to study the efficiency of a biogas digester. A 5 litre capacity anaerobic digester was prepared with 10% feed, 30 days of Hydraulic Retention Time (HRT) was studied using canteen waste as a substrate.  Parameters like pH, Temperature, Chemical Oxygen Demand […]