The rise of e-commerce has transformed the global retail industry, including the smartphone and gadget sector. In Indonesia, while online shopping has become more popular due to its convenience, smartphone brands still face challenges. Despite the growth of online platforms, many customers prefer shopping in physical stores, especially after the pandemic. This research aims to […]
: Alzheimer’s disease (AD), the most prevalent form of dementia, represents a major global health challenge, affecting over 45 million people worldwide with projections to triple by 2050 [1]. This progressive, irreversible neurodegenerative disease leads to cognitive decline, behavioural changes, and a significant socioeconomic burden [2]. Despite extensive research into its complex pathophysiology, involving beta-amyloid […]
This study investigates the franchise potential in the food industry as part of expansion strategies in East Kalimantan, with a focus on the Wong Solo Group amid Indonesia’s capital relocation. Utilizing qualitative methods, including SWOT, PESTLE, Porter’s Five Forces, and the VRIO framework, the research provides a comprehensive analysis of strategic positions and opportunities for […]
This research examines inventory management at the XYZ Hospital Pharmacy Installation in Bandung, with a special focus on medicines and medical devices. The background to this research is the significant increase in health costs and the importance of effective supply chain management to reduce unnecessary costs. Based on monthly stock and daily sales data from […]
This study analyzes the organizational culture of PT. SGM using the Organizational Culture Assessment Instrument (OCAI) based on the Competing Values Framework (CVF). The research employs a quantitative approach, distributing OCAI questionnaires to all employees to evaluate six cultural dimensions: dominant characteristics, organizational leadership, management of employees, organizational glue, strategic emphases, and criteria of success. […]
This research was conducted to have a closer look at Linguistic Landscape in one of coastal areas of Bali, Indonesia. It specifically conducted with the aim of analyzing the translation of outdoor signs, in the form of notice or information boards. This research also examines translation shifts occur within those outdoor signs. This research is […]
The Indonesian fragrance industry, under the cosmetic industry, is growing, with an increasing income per capita in the perfume category, despite a dip in 2020. The global natural fragrance market, growing at an estimated 9% CAGR from 2023 to 2032, shows a strong preference for essential oil-based fragrances. Essential oils, derived from natural plant parts, […]
PT. Graha Putra Asido, a housing company in Pematangsiantar, focuses on subsidized housing but lacks a targeted marketing strategy, with only 22.22% of their buyers being Generation Z despite this group dominating Indonesia’s subsidized housing program. To avoid market loss and capitalize on Gen Z’s significant social media usage, this research is done, aiming to […]
Despite the technology disruption from online ride-hailing, street-hailing is still popular among certain people in Jakarta, the capital city of Indonesia. However, the traditional street-hailing faces several challenges for the taxi operators. Unlike ride-hailing apps where customers and drivers are matched and recorded digitally, street-hailing often lack visibility into street demand that is not always […]
PT PP London Sumatra Indonesia Tbk (LSIP) is a company that has been established in Indonesia since 1906 and started its IPO in 1996 with an IPO price of Rp4.650 for each share. Even though the company’s performance is going well and the trend of palm oil consumption in Indonesia is increasing, the share price […]
