The Effect of Brand Image, E-Service Quality, and Customer Value on Decisions to Use Traveloka in Semarang
Traveloka’s existence in Indonesia makes it one of the major online travel agents that are in demand by the Indonesian people to fulfill their travel needs. However, in the last few years there has been a tendency to decrease in sales as indicated by data on the decrease in the percentage of sales in 2016-2020. […]
