The Influence of Price and Brand Quality on Market Orientation is mediated by Social Media Marketing

/0 Comments/in /by

This research analyzes the factors that influence market orientation in the retail industry, especially supermarkets in Batam City. People tend to want convenience and comfort in shopping, leading to a preference for supermarkets that are clean and modern and provide a variety of products. Batam, as a strategic industrial city, has tight retail competition with the development of minimarkets such as Indomaret and Alfamart. The research used a quantitative method with a questionnaire distributed to 266 respondents, measuring variables such as price, brand loyalty, product quality, service quality, stock, social media marketing, and market orientation. The research results show that price and stock have a significant influence on market orientation, while brand loyalty, service quality and social media marketing have varying influences. Product quality has a significant effect on social media marketing, but social media marketing is not significant on market orientation. The limitation of this research lies in the limited variable focus. It is recommended that further research add variables such as customer satisfaction, purchase intention, and consumer decision to expand understanding of the factors that influence market orientation.

The Impact of Transparency on the Intention to Donate Online through the Kitabisa.com Platform

/0 Comments/in /by

This study aims to explore the impact of transparency on the intention to donate online via the Kitabisa.com platform. It employs a quantitative research approach, using primary data collected through online questionnaires distributed via WhatsApp to 100 Accounting students in Banda Aceh. The sampling method used is purposive sampling. The data was analyzed using simple linear regression with the assistance of SPSS 26 software. The findings indicate that transparency significantly influences the intention to donate online through the Kitabisa.com platform.

Dirt Score in Large White Yorkshire Piglets during Preweaning Period Reared on Cement Concrete Floor

/0 Comments/in /by

An experiment was carried out on 24 Large White Yorkshire piglets of either sex at the pig unit of LFC of C.V.Sc., Rajendranagar, Hyderabad from birth to weaning. All experimental piglets were reared on normal conventional concrete flooring along with their mother till weaning (56 days). An evaluation of cleanliness (dirt scoring) was performed fortnightly during the experimental period. Pig cleanliness was assessed using a fivepoint scale on 4 anatomical areas: rear, back, and both flanks, and each area was given a score from 0 to 4. The observed fortnightly dirt score was 0.56 ± 0.03, 0.60 ± 0.02, 0.70 ± 0.02, and 0.97 ± 0.11 at first, second, third, and fourth fortnight respectively. There was a continuous increase in dirt score as the age advances. Statistical analysis revealed the mean dirt score at the fourth fortnight was significantly (P<0.01) different from the first, second, third, and overall mean dirt score.

Personality and Tendency in Deciding to Receive Cosmetic Procedures among Thai Youth in The Bangkok Metropolitan Area

/0 Comments/in /by

Facial cosmetic procedures are medical interventions which are designed to enhance or improve the appearance of the face. In Thailand, there are limited studies that explore the intentions of Thai youth to undergo facial cosmetic procedures. The research’s purpose is to investigate the reasons that make Thai youth and teenagers undergo facial cosmetic procedures. The correlation between personality traits and the tendency to undergo cosmetic procedures among Thai youth in the Bangkok Metropolitan area was studied using an online questionnaire based on the personalities under the Big Five Inventory-10, including agreeableness, conscientiousness, extraversion, neuroticism, and openness to experience. The Statistical Package for the Social Sciences (SPSS) was used to analyze the data. There are 427 participants in the survey with 70.02% females,an age range of 16-18 and mostly students. The tendency in receiving cosmetic procedures is significantly different between genders among Thai youth. The tendency of receiving cosmetic procedures is significantly different among Thai youth with different amounts of income. Agreeable personalities are significantly different between genders, but there is no correlation between agreeableness and tendency to obtain facial cosmetic procedures, and women are more likely to receive facial cosmetic procedures than men do regardless of agreeableness.

Dirt Score in Large White Yorkshire Piglets during the Postweaning Period Reared on Different Floor Types

/0 Comments/in /by

An experiment was carried out on 24 Large White Yorkshire piglets of either sex at the pig unit of LFC of C.V.Sc., Rajendranagar, Hyderabad from weaning (56days) to 126 days. Piglets were reared on four types of flooring systems i.e., T1 (control group) reared on the concrete floor, T2 rubber mat, T3 elevated slatted floor, and T4 reared on soil floor. The floor space provided was 1.5 m2 per piglet during the post-weaning period. Pig cleanliness was assessed using a five-point scale on 4 anatomical areas: rear, back, and both flanks, and each area was given a score from 0 to 4. The cleanliness score was increased as the age advanced from first to ninth fortnight in all floor types. The overall mean cleanliness scores of LWY piglets maintained on four different floors was 2.21 ± 0.06, 2.57 ± 0.04, 0.63 ± 0.02, and 2.44 ± 0.03 in concrete, rubber mat, elevated slatted, and soil floor respectively. The overall mean dirt score of piglets reared on rubber mat floor was significantly (P<.0.01) higher than the piglets on the elevated slatted floor, but it was comparable with concrete and soil floor.  The higher cleanliness score of the piglets reared on rubber mat floor were dirtier than piglets on concrete and soil floor whereas, the piglets reared on elevated slatted (low score) were cleaner than rubber mat, soil, and concrete floors.

Optimizing Administrative Efficiency and Student engagement in Education: The Impact of AI

/0 Comments/in /by

This whitepaper explores how Artificial Intelligence (AI) systems can optimize administrative efficiency within educational institutions. It addresses the growing complexities of managing large student populations, ensuring regulatory compliance, and providing high-quality educational services. The paper delves into AI-driven solutions for automating routine tasks, enhancing data management, and improving decision-making processes. Additionally, it highlights the benefits of AI in reducing administrative burdens, increasing operational efficiency, and fostering a more responsive educational environment. The paper also provides real-world examples of successful AI implementations in educational settings, showcasing the transformative potential of these technologies.

Evaluating the Impact of Mini-Competition on Pharmaceutical Procurement: Challenges, Risks, and Regulatory Implications in Indonesia

/0 Comments/in /by

This study evaluates the impact of the mini-competition method in pharmaceutical procurement in Indonesia, focusing on its challenges, risks, and regulatory implications. Mini-competition, a procurement method designed to promote competitive pricing in e-purchasing, has been introduced to streamline the procurement process, especially for essential goods such as pharmaceuticals. However, this method faces legal and practical challenges, including risks of fraud, reduced competition, collusion, and issues concerning product quality and innovation. The legal framework governing mini competition, including Presidential Regulation No. 12 of 2021, is analyzed to identify potential weaknesses in ensuring transparency and accountability.

The research also includes a case study of pharmaceutical product procurement, highlighting the significant price reductions resulting from mini competition but revealing adverse effects on industry sustainability. The analysis of the cost structure of pharmaceutical companies shows that continued price reductions may force companies to cease operations due to unprofitability. Drawing on international case studies, this study concludes that while mini competition can lower procurement costs, it also poses significant risks to product quality, innovation, and market competition. Traditional tender methods are proposed as a more balanced and sustainable approach for pharmaceutical procurement, emphasizing the need for transparent and comprehensive evaluation criteria.

The Effect of Extensive and Intensive Reading Strategies on EFL Learners’ Vocabulary Improvement

/0 Comments/in /by

This study investigated the impact of extensive and intensive reading strategies on vocabulary development on EFL learners. The study was conducted at English department, Education Faculty, Kandahar University. The design of the study was inferential experimental, where pre- and post-tests were used to measure improvement in vocabulary improvement.  The subjects of the study were first-year freshmen and night shift students. A total of 50 Afghan EFL students were selected based on their performance on placement test. The participants in the experimental group got extensive reading, and the control group got intensive reading, respectively. The experimental group and control group received 100-minutes per week. The collected data were analyzed using statistical package for social sciences (SPSS) software using descriptive and inferential statistics.  The results of the study revealed that the vocabulary was improved from 83 to 93 in extensive reading and from 81 to 92 in intensive reading, which shows that there is significance increase in scores for intensive and extensive reading respectively.

Kim Bok-jin – the founder of national sculpture in Korea during the Japanese colonial period

/0 Comments/in /by

This study analyzes the biography and work of Kim Bok-jin (pseudonym: Chongwan), the first Korean to graduate from the sculpture department of Tokyo University of the Arts in Japan during the Japanese colonial period (in 1925) and the first sculptor to introduce Western realist techniques to Korea. The study will also examine the national motifs in the works of Kim Bok-jin against the backdrop of a difficult historical period, and analyze a number of his little-known works through the prism of Korean studies. The main content of the study is the sculptures of Kim Bok-jin “standing woman”, “statue of Maitreya Buddha” “Baek Hwa”, “Youth (Boy)”, “Old man”. He is a significant figure in Korean sculpture: from 1925 until his death in 1940, Kim Bok-jin regularly exhibited his works at the Joseon Art Exhibition, and in addition to his artistic activities, he also ran the Art Research Institute, nurturing young artists. He also engaged in journalism, criticism, and political activity as a member of the Joseon Communist Party. The purpose of this study is to rethink the work of Kim Bok-jin, the founder of Korean sculpture, who was posthumously awarded the Order of Merit of the National Foundation in 1993.

Developing Models for Measuring and Evaluating Success in Vocational and Professional Education and Training. An Empirical Study

/0 Comments/in /by

This study aimed to evaluate the performance of vocational high schools by developing and applying a comprehensive assessment instrument. The focus was on the actual processes occurring within these institutions, rather than solely relying on document-based evaluations. By analyzing factors affecting school performance, constructing a valid instrument, and conducting a thorough evaluation, the study found that the investigated vocational high schools demonstrated satisfactory performance in general management and academic management. Most of the evaluations of education, training and performance carried out in vocational high schools focus on documents or passive data, rather than on the processes taking place in the secondary schools themselves. Recognizing the need to study precisely these processes, this study focuses on the performance evaluation of secondary schools. The study begins with the identification of constructs and the development of instruments to assess the performance of vocational high schools. Based on the problems found in the field, before conducting the evaluation, the researcher must first develop the evaluation tool through three stages of development. The first one is to analyze the concepts related to evaluation by examining the factors affecting the performance of vocational high schools. In the second, instrument development and instrument analysis (content validation of selected criteria) are conducted with the help of experts. The third one, entailed a rigorous evaluation of the effectiveness of vocational secondary schools. Based on the evaluation findings, the investigated vocational high schools demonstrated commendable performance in both general management and academic management.