Direct Marketing – How Online Media Have Revolutionized the Industry

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Online Marketing has been in vogue for quite some time now, and recently this medium has shot into prominence, thanks to the business environment. The spread of COVID-19 virus and the infection have not dampened the enthusiasm for improving and adapting direct marketing techniques. One of the fastest growing applications is Education industry, which is likely to witness revolutionary changes by this medium. The present research paper would trace the growth of this medium and the circumstances leading to the same. This paper will trace, not only the growth of the digital medium but also the dynamic changes happening to the medium itself in terms of development and the technological advancement that has helped the medium to grow to the present stage. What is in store for the future of the media will be attempted but to be honest this will be decided by the medium itself, and the Consumers  in terms of the new needs for development further into a more useful and comprehensive tool. Digital Darwinism is a commonly used term nowadays to denote the development of digital technologies faster than and ahead of the abilities of human beings to exploit them.

Feminist Perspective on Conflict: A Case Study of Kashmir; Post 1989

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‘Her-story’ and not ‘His-story’ is what I have portrayed in this paper.

We have an enormous amount of work done on the feminist perspective of conflict; from essentialist to post modern feminism, we have a plethora of literature dealing with the entire spectrum of the feminist thought, but here, I did not go into those theoretical nuances, rather, I put forward in the simplest form, how Kashmiri woman look at the conflict in their backyard. 1989 was a watershed in the recent history of Kashmir, when people took to streets and youth to arms, against the state, resulting in a violent conflict which affected all the shades of her people.  Generally, the entire narrative is seen from a male eye, and, even if women are included, they are simply used as a tool and a weapon in the larger male narrative. Her sufferings, her struggle and her misery are not hers; rather, they belong to the collective honor of an entire community, fed into an already existing patriarchal outlook of the world. Here in, I have made an attempt to see the conflict from a feminine prism, from the eyes of a woman, not as a miserable cog in a patriarchal wheel of honor, rather, an individual who is complete in herself. In this project I have used both feminist literature as well as the literature available on Kashmir and Kashmiri women. Besides, I have conducted interviews with many women from Kashmir, who have seen the rise of militancy and how it affected their lives.

Effects of Laboratory Learning Environment on Students’ Academic Achievement in Chemistry in Senior Secondary Schools

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Chemistry is often regarded as a difficult subject by the students. Learning environment is the diverse physical locations, contexts and cultures in which students learn. This study looked at the effect of chemistry laboratory learning environment on student Academic Achievement in chemistry. A satisfied random sampling technique was used to select students from the six (6) educational zones in Anambra State. A total of 300 chemistry students from the six (6) educational zones in Anambra State were sampled. Quasi-experimental design was adopted for the study. Chemistry Achievement Test (CAT) with reliability coefficient of 0.82 using Kuder Richardon – 21 and Chemistry Laboratory Learning Environment Inventory (CLLEI) with a reliability coefficient of 0.85 using Cronch alpha were used for data gathering Mean, Standard Deviation. t-test was used to analyze the data. The results showed that the chemistry laboratory learning environment has a significant effect on students’ academic achievement in chemistry. An environment has an effect on the academic achievement of the students. Also there is a significant difference between students’ preferred and actual chemistry laboratory learning environments in terms of students’ open-endedness, cohesiveness, material, integration, rule clarity. The results also indicated that there is no significance difference or male and female students in the way they perceived the same laboratory learning environment. It is recommended that students should be given the opportunity to work cooperatively, provided with frequent laboratory activities. Better conducive laboratory learning environment will yield better academic achievement in chemistry.

A Symbol of Tolerance and Friendship in Jamiy’s Work “Bahoriston”

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In this paper analyzes the problem of tolerance and ethics on the basis of the work “Bahoriston”. The importance of Jami and his scientific heritage today has been explored. Didactic works and Bahoriston were studied comparatively. The content of the given texts in the work was analyzed. In This article gives opinions about teachers and sages. Excerpts from some Islamic sources were quoted. Ways of using the scientific heritage of thinkers in furthering the symbol of tolerance and pure spiritual values were shown. The enlightenment-mystical views in the works of the thinker were formed as a whole. The role and place of Jami’s work in the Islamic world was studied. An attempt was made to create a spiritual connection between the religious and mystical views in the work, a spiritual connection, and a separate scientific process. The important stages and necessity of the science of tolerance and ethics in today’s society have been analyzed. Opinions were given on the importance, significance and relevance of spiritual growth in society. The text of the article states that the need for a religious worldview as an important potential of society should be widely propagated through the enlightenment heritage of sages and moral views.

External Debt and Economic Growth in CFA Countries: Political Institutions Matter?

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The aim of this paper is to analyse the relation between quality of institutions, external debt and economic growth in the CFA zone. The main contribution of this paper is the endogenous determination of the threshold for quality of institutions beyond and above which external debt affect economic growth differently. The methodology focuses on the estimation of a Panel Smooth Transition Regression (PSTR) model inspired by González et al. (2005). The sample includes 10 countries on the period 1985-2015 on annual frequency. From the empirical analysis, we derive the following conclusions: in countries with lower corruption and a high level of democracy, the level of debt for which the effect of debt on growth becomes negative is higher. This implies that poor institutional quality prevents a country from taking full advantage of its credit opportunities. As a result, only countries with good institutions can fully benefit from the advantages of external debt for economic growth.

Predictive Maintenance Solution for Logistics Robotic Cell

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The Industry 4.0 trend is known as being the next industrial revolution. The major change introduced by this concept, is the digitalization of the industry. The manufacturing field that has been already transformed into automation (being considered as the third industrial revolution) need to be connected, to be gathered data based on witch new business value is expected. The logistic domain suffered also a lot of change along the last years. Robotic cells are deserving logistic chains and maximizes the outcome. Together with the use of robotic cells, machines are used as a service, in which they are being paid as much as they produce. Robots cells as a service, in the word of selling everything as a service. For this business model, predictive maintenance is an important aspect, since a not working cell, can’t generate value and revenue. Current research approaches the predictive maintenance solution for logistic robotic cell, in order to increase the uptime of the machine, and therefore the output. Logistic machine producers sell the cells as a service and assumes all the risks that appear.

Study Regarding the Resource Allocation of Private Medical Institutions into a Risk Management System

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The Risk Management System is one the most important aspect in organizations acting in the medical field. The private medical institutions have to ensure a proper risk management system. In order to ensure this system, they have to ensure a proper organizational effort, that includes financial investment and personnel training in order to ensure a functional risk management system. Our research is focused on the perception of key decision makers in private medical institutions regarding the organizational effort in order to ensure a functional risk management system. Because the private institutions have to ensure profitability and also to be competitive, we also research their approach on the risk management system as a quality differentiator on the market and not only as a mandatory regulation. The medical field is overall one of the most regulated fields and has additional specific regulation for each country.

Applying Scrum Methodology into the Production Processes of a Logistic Equipment Producer

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The manufacturing is a competitive domain with a lot of challenges. Products need to be fabricated quickly, cost efficient and always responding to the changing demands of the market. Lifecycle of the products is decreasing, and the customization level of products is a basic need in order to survive on the market. Generally, lean manufacturing is a modern manufacturing principle that changed the traditional habits of production so that competitive advantage is held. But what comes after lean? Scrum is a generally software delivery methodology, but it’s principles can be applied also into manufacturing in order to have a quick and agile response to the production challenges. The current paper is debating on the advantages of using scrum framework into the production processes of a logistic equipment manufacturing company.

Theoretical Consideration of Star Trek’s Space Navigation

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As is well known, Star Trek is a masterpiece that has been known worldwide since 1966 as a science fiction set in the famous galaxy universe. A starship (Enterprise) arrives in a star system in a short period of time to a star system that is tens, hundreds and thousands of light years away from the Earth. This method of making a starship reach a distant star system is skillfully expressed in the movie using images.

Unfortunately, however, there is no concrete explanation from the physical point of view of the propulsion method of the starship and the principle of warp navigation, that is, the space propulsion theory and the space navigation theory.

This paper is an attempt to explain Star Trek’s space navigation by applying the hyper-space navigation theory to the field propulsion theory that the author has published in international conferences and peer-reviewed journals since 1993 [1].

Since this paper mainly describes the concept of the principle, most of the mathematical expressions are reduced. See the references for theoretical formulas [1, 2, 3, 4, 5, 6].

The Search for Livelihood for the Poor in Urban Life of Dire Dawa;- Challenges and Opportunities

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The justification article was the researcher tried to investigate about “The Search for livelihood for the Poor’s; Challenges and Prospect in urban life of Dire Dawa, Ethiopia”. Poor’s are one the most important participant of informal economic activity in Ethiopia in general and in Dire Dawa in particular. The study attempted to examine the poor’s livelihood and the way to earn daily food consumption. The researcher used both primary and secondary data collection methods such as interview, focus group discussion and observation. The interview was made with Key interview informants who were elders and other residents of the city in general. The other important tool of data collection was FGD in which about fifty participants in four groups have participated. The stakeholders were advised to talk freely about their daily life in group. The observation was made as important to view and examine stakeholder’s life from the outsider view (etic view). Thus then, researcher made important observation in their daily life interaction in their natural setting. There were also secondary data sources in which the data obtained from written sources in which finally triangulated wit primary sources. The researcher used qualitative method of data analysis to investigate their daily earning for food and their socio-economic interaction and the support they made for their families at home. Therefore, this paper has exposed that the greater part of poor’s in Dire Dawa the study area where to see fundamental factors such as migration of back and forth and their cultural and economic support at their birth place. This study also further describe that the livelihood of poor in Dire Dawa who were vulnerable to wide range of poverty sometimes they face in the city. The researcher tried to show valid efforts that have to be made to evaluate the widespread problem of poverty that lead to migration and their social life, and social work in Dire Dawa. The finding of the paper shows that poor’s in Dire Dawa engaged in these occupations to support their family at their place of birth.