Abstract :

Due to increased social media usage among young people, there is a higher probability of certain digital interactions leading to risky behaviors among younger individuals. This study aims at investigating the negative psychological impact social media can have on the youth’s body standards and to better understand the correlation between social media and body standards. An online self-administered survey was used as a data collection instrument among 150 participants in Dubai through a systematic random sampling technique. SPSS program was used for the detailed analysis of gathered data. Based on findings, the study concluded that there is a strong correlation between social media and body standards, with the psychological impact of social media upon body standards of the youth being highly negative. Evidence also proved that this negative psychological influence may manifest itself in the form of harmful behaviors.

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Keywords :

Body Standards, Dubai, Social Media, Youth

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